Recent Posts

Luka Hocevar on the Art of Selling Fitness

Luka Hocevar is an entrepreneur, fitness coach, and owner of Vigor Ground Fitness. Vigor Ground is an amazing facility located in Seattle that focuses on helping clients achieve their fittest version of themselves through customized fitness programs. Luka joins me today to share his passion for fitness and his strategies in designing training programs for […]

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Mark Fisher on Unicorns, Ninjas, and Business Success

Mark Fisher is the co-founder of Mark Fisher Fitness, one of the most eccentric and successful fitness gyms of the fitness industry. In 2015, the MFF was recognized as one of Inc. 500’s fastest growing companies in America as well as one of the Top 20 Gyms in America by Men’s Health. In addition to […]

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Airing of Grievances – 2014 Edition

One of my favorite TV shows of all time was Seinfeld. In particular, the Festivus episode was one of those episodes that lives in our brains for years after it’s gone, simply because it was so damn funny. In the Festivus episode, Festivus replaces Christmas because George’s dad, Frank, no longer wants to believe in […]

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5 Fitness Business Tips and Tricks

Running a fitness business is one of the hardest things I’ve done in my life. Needless to say, it’s a lot more difficult than that whole “Field of Dreams” mantra: “Build it and they will come.” That makes for awesome cinema, but if you try to pull that in the business world, it’s only a […]

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Fitness Info Products and Internet Marketing

This industry frustrates me some times. Today, I’m going to talk about a very polarizing topic – fitness info products, and the marketing of fitness info products. You see, over the past 2-3 months, I’ve watched numerous “launches” of fitness info products come and go. Far too often, it’s the same thing: –  Create an […]

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Breaking Into The Industry

Originally Posted at www.figureathlete.com Hi, my name is Mike, and I’m an addict. I’m absolutely addicted to learning more about the human body and helping people achieve their goals. If I wasn’t, why would I spend 13 or 14 hours on any given day training people? So you think you want to get into the […]

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