Kelly Starrett on Building the Mobility WOD Empire

Kelly Starrett is a physical therapist, coach, speaker, and author of the book Becoming a Supple Leopard. He is also the Founder of Mobility WOD, a fitness program that focuses on giving people the ability to do basic maintenance on themselves through pain elimination, injury prevention, and performance optimization.

Kelly joins me today to share his passion for fitness and the principles he wants other fitness enthusiasts to live by. He describes the story of how he found fitness, his inspirations and the challenges he faced, and why he started Mobility WOD. He explains how the internet has changed things in the fitness industry forever as well as some of its pros and cons. He also shares sage advice on what it takes to establish your own fitness brand and his insight on what the future holds for his business.

“Strength and conditioning is going to be the salvation towards population health.” – Kelly Starrett

This week on The Physical Preparation Podcast:

  • The changes the internet brought to the fitness industry.
  • Kelly’s story and how he became enthusiastic about strength training.
  • The challenges he faced when he was just starting out – and how he beat them.
  • How to properly do traditional exercises such as the squat.
  • Why he started filming himself doing various exercise movements.
  • The programs he used as references for his programs and videos.
  • The lessons he has learned in creating fitness and coaching content.
  • His advice to fitness enthusiasts who want to have their own brand.
  • His daily routine and how he sustains it.
  • His career highlights and what we can forward to in the future.
  • His favorite comeback stories and how they inspire him.

Kelly Starrett’s Life & Training Advice for Young Athletes:

  • Be authentic, be yourself, serve the people you’re serving, and be patient.
  • When you see something on the internet, stop having an emotional reaction to it.
  • Discipline is freedom, and there’s no substitution for practice.
  • You have to be willing to be part of someone’s success to become successful yourself.

Related Links:

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