YOU Choose My Next Product

What do you want to see?

This is something I’ve been thinking about asking you guys forever, but I just hadn’t gotten around to it.

Everyone here knows I’m busy – I’m writing articles/blogs/newsletters, coaching, running two businesses, and that’s just the “professional” side of the equation 🙂

But hell, we’re all busy so I’ll stop my whining right now!

You know I don’t deal well without a lot on my plate.  I have a book chapter that I need to wrap up by the end of the month, but after that it’s time for something new.

With that being said, I’m interested in your opinion on what my next project should be.  I’ve really narrowed this down to two options, so here goes:

Option #1 – The UnBodybuilder E-Book

This one is pretty straightforward – I used to absolutely loathe cookie-cutter programming. I mean, every person that comes into IFAST gets an individualized program, so why would I do it any other way?

Well, in this case, there are certain things that almost everyone I work with needs.  Sure, there are exceptions to the rule, but in my experience most people need the basics to move and feel better – a stronger core and posterior chain, more mobility in the ankles, hips, and t-spine, etc.

This product would include the following:

  • 3-months of specific programming including soft-tissue work, mobility exercises, acute corrective drills, strength training and even cardio and post-workout stretching.
  • Pictures and descriptions of all exercises.
  • A rationale for each section of the programming, or the WHY behind the how.

I think this product would be ideally geared towards the end-user that has tried a lot of different routines, and can’t quite seem to get healthy and feel good.  A perfect example would be someone who has trained via a traditional bodybuilding split, and wants to transfer into more athletic and/or strength focused programs.

Target Release Date: 1-2 months

Estimated Price: $30-$40

Option #2 – The Bulletproof Back manual

This would be very similar to the Bulletproof Knees manual, and the breakdown would look something like this:

  • My overall philosophy on core/low back training.
  • The functional anatomy involved.
  • A basic assessment/screen (flexibility, mobility, strength, endurance, etc.)
  • Keys to proper training of the core/lower back.
  • A sample template/program to help get you on the road to recovery.

This would basically be everything I know about low back care in one resource.  Keep in mind I spent 3 years in a chiropractic rehab facility, so while I’m no Stu McGill I’ve definitely worked with a lot of people suffering from low back pain!

Target Release Date: 3-4 months

Estimated Price: $100

So I’m interested – what would you all like to see?  Please let me know Option #1 or Option #2, and whatever gets the most votes is the project I’ll work on next!*

I’m really looking forward to your feedback.  Thanks!

All the best

Mike

* Don’t worry – I’m still going to complete both projects, so even if I don’t choose the one you want, I’m still going to complete it sooner or later!


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