Martin Rooney on Coaching, Motivation and Culture

Martin Rooney is a fitness expert, entrepreneur, presenter, and the best-selling author of Coach to Coach.

A child of a physical education teacher and sports coach, Martin has always loved sports and fitness. He later received a track-and-field scholarship and completed his Master of Health Science and Bachelor of Physical Therapy degrees at the Medical University of South Carolina.

After finishing an Olympic career, Martin took his passion further and founded Training for Warriors, a network of over 200 facilities in 20 countries worldwide.

Martin joins me today to share his coaching philosophy.

He illustrates how he started his career in sports and how he pivoted into coaching.

He describes how he has evolved as a coach over the years and underscores a coach’s job as a motivator.

And he also highlights the importance of cultivating a coaching culture, how it can impact a business, as well as discusses his book, Coach to Coach.


You can make motivation last through coaching and finding out what drives a person. Your job is to be this person that lifts people. – Martin Rooney


This week on the Physical Preparation Podcast:

  • How Martin fell in love with fitness and sports
  • Martin’s beginnings in weightlifting and physical preparation
  • The start and evolution of Martin’s coaching career
  • Why motivation is the job of a coach
  • How to motivate athletes and how to make it last
  • The importance of helping athletes find their purpose
  • The value of purposefully creating a solid coaching culture
  • How an excellent coaching culture affects business performance in the sports and fitness industry
  • How to grow a fitness business
  • What motivated Martin to write his book, Coach to Coach
  • Martin’s advice to new coaches and trainers


Connect with Martin:


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