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Business Posts
How to Get Started with Online Coaching
Between my website, social media, and my podcast, I get asked a ton of questions. But one question I get asked time and again: How did you get started training clients online? So let’s start this off with a little history lesson… The year is 2006, and I’ve been writing quite a bit for major […]
Continue ReadingMike’s 2015 Goals
First and foremost, Happy New Year! I hope you’re ready to make 2015 your best year ever, because I know I am. You should know right off the bat I’m not a big New Year’s Resolution (NYR) guy. I think, by and large, they’re pretty much worthless and rarely supported by actionable items. But in […]
Continue ReadingAiring of Grievances – 2014 Edition
One of my favorite TV shows of all time was Seinfeld. In particular, the Festivus episode was one of those episodes that lives in our brains for years after it’s gone, simply because it was so damn funny. In the Festivus episode, Festivus replaces Christmas because George’s dad, Frank, no longer wants to believe in […]
Continue Reading5 Fitness Business Tips and Tricks
Running a fitness business is one of the hardest things I’ve done in my life. Needless to say, it’s a lot more difficult than that whole “Field of Dreams” mantra: “Build it and they will come.” That makes for awesome cinema, but if you try to pull that in the business world, it’s only a […]
Continue ReadingSemi-Private Training
Last week, we did a lot of talk about online training and coaching. If you missed those posts simply click here, here, and here. When I decided to open a gym, I chose semi-private training because I think it blends the best of both worlds. In a semi-private environment, you provide awesome training for your […]
Continue ReadingInterview with Jonathan Goodman
Jon, thanks for taking the time to be with us here today. Could you start by telling us a little bit about yourself? Oh hey brah, thanks for asking. Originally a personal trainer, I wrote a book called Ignite the Fire and started a website called the Personal Trainer Development Center (the PTDC). My career […]
Continue Reading4 Steps to Solve Every Major Issue a Personal Trainer Faces
I know I promised a Q&A later this week, but I’ve got something extra for you today as well… Below is a guest post from Jon Goodman of the Personal Trainer Development Center. Jon has some really good ideas on how to grow your fitness business, and he’ll explain some of them in detail. And […]
Continue ReadingOnline Personal Training
(Photo courtesy of Allen Sky) For the next couple of weeks, we’re going to dive head first into the realm of running a fitness business. I’ve been thinking a ton about both my online (Robertson Training Systems) and offline (Indianapolis Fitness and Sports Training) businesses, and I feel I’ve got some really cool stuff to […]
Continue Reading5 Reasons You Should Take Interns
It was really weird walking into IFAST yesterday. I came in a bit earlier than usual to get my training session in, but around 9 am, it was more quiet than usual. The reason, you ask? Our awesome spring interns (Pat, Conor and Kyle) were no longer with us. Now my little girl is only […]
Continue ReadingInvesting in Yourself
Last year, I eclipsed (what I consider to be) a major milestone… I spent more than $10,000 on continuing education. Crazy? Maybe. Extreme? Sure. But worth it? Absolutely. Now before I completely turn some of you off, let me back track a bit. That was nearly 13 years into the game – when I first […]
Continue ReadingThe Future of RTS – 2013 Edition
Every year, I take a step back to evaluate my business. In 2012, it just so happened that my evaluation time struck the day before Thanksgiving. What can I say? Sometimes inspiration hits and you need to strike while the iron is hot. While these kinds of critical evaluations can be daunting, they’re also incredibly […]
Continue Reading3 Keys to a Successful Fitness Website
A few weeks ago, an up-and-coming member of the fitness industry asked me a simple question: “Mike, I’m starting a website and I really admire what you’ve done. Can you give me some tips on how to be successful?” The more I thought about it, the more I realized how loaded this question really was! […]
Continue ReadingSacrifice and Hard Work in the Fitness Industry
Let’s be honest – the fitness industry isn’t for the faint of heart. As a trainer or strength coach, it’s not uncommon to work ungodly hours for what amounts to less than minimum wage. On the other hand, I think some people assume that those who are “successful” (however you want to define that) have […]
Continue ReadingThe Business of Fitness
In 2 months, I’ll be giving a talk about the “business” of semi-private training and the Fitness Business Weekend event. I’m always a little leery of stepping out of my comfort zone (which is talking about training, obviously!), but I’m also excited to branch out and talk about a topic I’ve spent the last 4 […]
Continue ReadingDefining Success
The past couple of months, I’ve really tried to diversify the information that I’m consuming. Don’t get me wrong – I’m always reading or learning about training. That’s my first priority. But at this point in life, it’s not my only priority. As a result, I’ve been thinking a lot about how I want to […]
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