In yesterday’s blog, I discussed how great people are the foundation to a great fitness business. Today, I want to tell you about the single biggest mistake I’ve made as a business owner. When Bill and I opened IFAST, we had that “Field of Dreams” approach to business – if you build it, they will […]
Continue ReadingWant to know a really simple way to determine where you stand with people? It’s quite simple, actually – MOVE. The next time you move, whether it’s to a new apartment, a new house, or even your business office, I want you to stop in the middle and take a quick look around at who […]
Continue ReadingNOTE: If nothing else, skip to the end of this post to find out why it’s so incredibly TIME SENSITIVE! It’s funny, but every year I go to seminars like Perform Better, the IYCA Summit, or Bootcamp Bootcamp, and I see the exact same people. Sure, there are a few new faces each and every […]
Continue ReadingYesterday was pretty special for me, as it was my first official Father’s Day. I’ve played a lot of different roles in my life – husband, son, employee, employer, friend, etc., but I’ve got to admit, being a dad to Kendall has been by far the most challenging, for a lot of different reasons. And […]
Continue ReadingOne of the questions I always hear from trainers who are working their way through the ranks is this: Mike – how do I make more money training clients? The issue here is simple: They’re asking the wrong question!
Continue ReadingThis past weekend in Louisville, I attended a mastermind meeting with a group of outstanding fitness professionals. I sometimes struggle to open up at these events, but this time, I decided to open up a bit more than usual and discuss something that’s really important to me. At the risk of sounding hokey, I’ve been […]
Continue ReadingWe’re veering off the beaten path a bit today, but I think you’ll enjoy the ride! I still remember meeting Nate Green back in 2006. The guy had taken out a loan of some sort to fly across the country and hang out at the T-Nation DC Test Fest. I remember thinking at the time, […]
Continue ReadingRobertson Training Systems Newsletter 6.09 5 Keys to Becoming a Fitness Authority So, you want to become an authority figure in strength and conditioning, personal training, or both, eh? One of the questions I get from interns and seminar attendees alike is, “How do I get to the next level?” It’s interesting, because I see […]
Continue ReadingThis industry frustrates me some times. Today, I’m going to talk about a very polarizing topic – fitness info products, and the marketing of fitness info products. You see, over the past 2-3 months, I’ve watched numerous “launches” of fitness info products come and go. Far too often, it’s the same thing: – Create an […]
Continue ReadingBelow is a Q&A response that I wanted to post up. Hopefully it will help those of you out who are hoping to open your own gym/fitness facility someday! Hi Mike, I really enjoy reading your level headed and erudite advice on your newsletter, Fitcast, Mens Health, etc. I am an aspiring entrepreneur, not unlike […]
Continue ReadingFor today’s blog, we’re going to look at how two books at opposite ends of the spectrum can help you achieve your goals. Today, I want to discuss two of the most influential books I’ve read recently – Gary Vaynerchuk’s Crush It and Tim Ferriss’ 4-Hour Workweek. If you’ve read both of these books, you […]
Continue ReadingI’m always amused by people who tells others how to make more money. So by giving you money, you’re going to tell me how to make more money? It’s intriguing, at the very least. And that’s not to say there aren’t some great examples out there. I think Pat Rigsby is one of the most […]
Continue ReadingOriginally Posted at www.figureathlete.com Hi, my name is Mike, and I’m an addict. I’m absolutely addicted to learning more about the human body and helping people achieve their goals. If I wasn’t, why would I spend 13 or 14 hours on any given day training people? So you think you want to get into the […]
Continue Reading